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bec中级口语指导(1)
WHAT IS IMPORTANT WHEN ……?
Contacting clients by telephone
Calling at the right time
Listening carefully
【词汇&短语】
客户支持 clients support 打扰disturb
可供利用的available 热情的enthusiastic
令人反感的annoying 时间把握timing
【句型点击】
I am in the middle of…我正在忙着
To put it in another way..
….is the key point.
One of the best ways to…. Is…..
【参考范例】
When contacting clients by telephone, we have to cover the whole range of business matter in a limited time, so we have to be very brief and efficient in every minute available. As a matter of a fact, we talk all day, but how to talk is obviously a somewhat neglected art.
To be specific, firstly, you should make sure that you call your clients at the right time, because it is impropriate, impolite and very annoying to disturb your clients when they are in the middle of something. To put it in another way, the perfect timing is the key point. Secondly, when contacting clients by telephone you should listen carefully, because one of the best ways to show your respects to your clients is to become a good listener.
Thirdly, you need to have a positive attitude and to let your clients feel that you are positive and enthusiastic. Also, you can keep a harmonious circumstance between you and the clients. Of course, there are other details that you should pay attention to, such as do not hang up first. We often say that the details determine you will succeed or fail. Note that the details can help a lot to solve the problems effectively.
bec中级口语指导(2)
WHAT IS IMPORTANT WHEN ……?
Selecting a retail sales assistant
Previous experience
Appearance
【词汇&短语】
销售经理 sales manager 促进销售sales promotion
推销潜力 sales potential 销售利润selling profit
代理商Selling agent
【句型点击】
表达现状
We can’t ignore the fact that….
No one can deny the fact….
This phenomenon attracts people’s interest in…
【参考范例】
When selecting a retail sales assistant, several factors should be taken into consideration. Firstly, I think if the candidate has some previous experience, he or she may get a priority or privilege for the position, because as may other employers, I attach great importance to it for that matter.
Secondly, I would pay attention to the personal appearance of the applicants. A good appearance can make the publicity of the company better and easier, and the clients and customers will have deep impression of a decent, neatly dressed sales assistant.
Thirdly, some basic skills and qualities are necessary, such as communication skills and analysis skills. And also, to keep contact with customers is very important. It can help us to improve our achievements and make sure we have sustainable resources for the future development.
bec中级口语指导(3)
Giving presentations
The Managing Director of the company you work for is concerned about the quality of presentations given by staff at internal and external meetings.
You have been asked to help organize some training for staff in giving presentations.
Discuss the situation together and decide:
Which types of staff would benefit most from this training
Who would give this training
How to decide whether training has been successful
做演示
你所在的公司的董事总经理很关心在内部和外部会议上工作人员所做演示的质量。 你已被要求协助组织给予一些工作人员做演示的培训。
你们一起讨论当前的状况，并决定：
哪些类型的员工在培训中受益最大
由谁来承担培训工作
如何确定培训是否取得了成功
【词汇&短语】
畅销品 best seller 了不起的 stunning
反馈 feedback 追求，坚持pursue
有效计划 tentative 见解 insight
修改，变动 alternation 声誉reputation
确认 confirm 说服 convince
【句型点击】
表示让步
Though/although…. 尽管….
Even if/ even though
In spite of…
Admittedly…
【参考范例】
A: The product of our company becomes the best seller in Europe. And the board is considering establishing trade relations with China and expanding into the Japanese market. Under this circumstance, we will need more marketing staff to give presentations. That is why we are going to have a discussion about how to plan for training for successful business presentations.
B: We have to draw up a tentative plan for business presentation.
C: Yeah, it is a wise choice to consider every possibility and prepare for it. Later on, although minor alternations can be made, we can avoid lots of trouble.
A: I recommend that we can inquire about possibilities of hiring some professional organization for the training. We can rely on interest reference to figure out how they proceed with the training and decide which one can be authorized to work for us. B, anything do you want to bring up for discussion?
B: I agree with this method. As to whom we should invite to give the training, I think college professors are our best choice. They have both working experience and academic background.
C: But I have some different views here. If I were you, I would not pursue that. Although the distinguished professors have stunning academic background and carry glorious titles, and their insights may receive great reputation, you have to admit that most of them lack of real time practice.
A: Personally, I think they can help us in the long run, but since it is an urgent call, I am apt to choose a professional business presentation training group.
B: Ok. You convinced me. But I’d like to say that the evaluation is also an essential part of the plan. I mean how could we know the staff really benefit from the training or not?
C: Since the staff from the marketing department do business presentations quite often, I think we can refer to their comment on the traini
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